Taking Rotimatic from just a concept to a best-selling fully automatic roti-maker has been no child’s play for entrepreneur and innovator, but Nagarkar feels the results have been worth the hardships.

As a society, we are prone to associate kitchen duties with women, but somehow lack this tendency in associating high-tech kitchenware with the fairer gender. Singapore-based innovator and Founder of the first of its kind kitchen robot, Rotimatic, Pranoti Nagarkar has done her share to change the perception of women in the tech sector. Her company – Zimplistic – has crossed USD 60 million in sales in just two years after the Rotimatic’s launch, and is set to announce a new fundraising round. Although exciting and fulfilling, Pranoti’s passage to break into an unproven market to then become a name to reckon with was not an easy one. 

Pranoti Nagarkar
Pranoti Nagarkar
Pranoti Nagarkar – the brain behind Rotimatic 

Pranoti’s drive to pursue a career in engineering stemmed from her love for exploring her creative side to invent contraptions. Today, Nagarkar is the founder, co-CEO, and lead designer at Zimplistic. The tech innovator is also a hands-on mother of two. 

She is a Mechanical Engineer and considers the prototype for an ironing machine she built in her junior year at college as a warm-up to the 8-years-long challenge to launch Rotimatic that she would commence after graduation. Currently, her professional responsibilities include managing the scaling efforts in the 20 markets Zimplistic operates in. 

The inspiration behind Rotimatic

Pranoti and her husband, Rishi Israni, realized the need for an effective automated flatbread-maker in their initial days in entrepreneurship. According to Pranoti, this stage is one where new business owners need to be careful with budgeting, given that entrepreneurs do not receive a set salary in the early days of running a company. Therefore, eating home-cooked meals not only ensure better health by steering clear of readymade meals, but it is also a great way to save money on restaurants. 

The task of making rotis is complex and demands labor
The task of making rotis is complex and demands labor

However, the task of making rotis is complex and demands labor. It involves mixing the base ingredients – flour, water, and oil – in the correct proportion to knead into a dough of ideal consistency. This dough is then separated into smaller sections and rolled into evenly flattened discs. The last step is to roast these uncooked dough discs on heated pans or directly over a flame. The fact that a food as basic as a roti required so much effort, and despite all the technological advancements made in today’s world the only way to make rotis was by hand seemed unbelievable. 

To Pranoti and Rishi, this presented a real-world problem that could be simplified with automation. Thus, they collaborated to bring about Rotimatic, the first kitchen robot to fully automate the process of making a roti, and spent eight years bringing the product to market. The intelligent appliance has numerous moving parts, motors, and electronics, and incorporates sophisticated software, artificial intelligence, and IoT in it as well.  

Initial challenges faced by the entrepreneur

The primary obstacle Pranoti had to overcome was to convince market players of the potential of her product, which proved to a big challenge especially in an unproven market. The technology risks were significant, and skepticism regarding the plausibility of manufacturing a complex machine such as the Rotimatic on a large scale had to be logically quelled without compromising the quality of the product itself.

As a new mother, the responsibilities only piled up for Pranoti who was now balancing her role as an attentive parent as well as a budding businesswoman. Five years later, Pranoti believes balancing work and personal life has become easier given that she now works with a larger team and her products are already out in the market. In 2013, the biggest hurdle to overcome as a founder of a start-up was getting the Rotimatic ready for launch, and overseeing every aspect – from design to manufacturing.

Team Zimplistic
Team Zimplistic
Future for Zimplistic 

Pranoti Nagarkar has come a long way as an entrepreneur, and she considers her first big achievement in this role to be the successful building of the product itself. The Herculean task took eight years and the results have been worth it for the makers as well as the consumers both. As of now, Rotimatic by Zimplistic is a part of 60,000 homes in 20 countries, the units purchased exclusively through their website. The appliance has been updated to make pizza bases, tortillas, and puris as well to make the product more relevant to broader demography. It is a popular kitchen assistant in the US where the company makes about 60–70% of sales. Other markets where Rotimatic is doing well are in including Australia, the Middle East, Canada, and the United Kingdom. These are the markets that have many Indian expats

Zimplistic is now all set to raise more funds. The aim is to implement the capital to improve the unit economics of the appliance, marketing, as well as to boost sales and distribution. 

Pranoti’s mantra for giving her career her best every day of her life

The tech innovator has her hands full but remains motivated through meditation and sheer grit to keep going even when the going gets tough. It helps her make some of the most crucial decisions to scale her company, and the most important one till now, she maintains, has been to onboard her software engineer husband.

The kitchen is where robotics will flourish next, and Zimplistic founders – Rishi Israni and Pranoti Nagarkar – have laid down the path with Rotimatic for further tech evolution in this space.

We have all heard of the more or less ubiquitous rice cooker. Most South Asians have now become accustomed to using the numerous variants of the kitchen appliance for cooking one of the most popular stables of their diet – rice. The other favorite food staple of South Asians, roti, however, is still largely made by hand. And although the process of making this flour-water-oil flatbread may seem simple, it is quite the task. For someone who is not an expert in the art of making rotis, the traditional method of doing it is complex enough for them to choose quickly choose ready-made alternatives. Zimplistic’s Rotimatic – a fully-automatic roti maker perfect for domestic use – has emerged as a game-changer for how we are accustomed to preparing the age-old recipe. 

Rotimatic simplifies daily life

Pranoti Nagarkar, Founder and Co-CEO of Zimplistic, recalls her earliest memories of rotis being that of her mother laboring away in the kitchen to bring fresh rotis right off the pan to the table. Similar to most people who shoulder the responsibility of cooking chapatis, phulkas, or rotis, Pranoti recollects her mother too compromised on the time she could have spent with her family at the dinner table. Sadly, without investing adequate time and attention, the effort put into yielding soft and fluffy rotis goes to naught. 

To understand this better, one has to consider the actions that go into making a roti. The dry and wet ingredients are carefully measured out in the correct proportion of the mix. The water added should preferably be of a certain temperature (warm) to facilitate kneading of the dough to the ideal consistency. After a period of rest, this dough is then evenly flattened into thin discs which are then roasted in a pan or directly over a flame. When cooking for an average of four people, the time taken for rotis could be well over half an hour. Rotimatic notably compresses this time down to a few minutes using automation.

The inception of Rotimatic

Pranoti experienced the struggle of making rotis daily first-hand and decided it was about time the roti-making process got a technological update. Thus, the combined efforts of Pranoti and Rishi came about Zimplistic’s Rotimatic that recreates all the steps. Beyond the act of pouring flour, water, and oil into their designated compartments in the machine and pushing a few buttons, Rotimatic does not require any further user intervention.

Rotimatic is equipped with AI and IoT

Rotimatic is a high-tech robot with its 10 motors, 15 sensors, and 200 moving parts controlled by a 32-bit microprocessor. Its highlights though are the AI and IoT features that allow it to be paired with iOS or Android applications. Synced devices such as smartphones enable users to operate it through the installed Rotimatic app from afar. The automatic roti maker also automatically downloads updates for its software as and when those are released in the cloud. Rotimatic thus evolves and expands its gamut of functions and ability to troubleshoot. 

Rotimatic is a hit with the masses

Time is money, and any means that affords us more of it has a thick chance of winning the hearts of people. Rotimatic does exactly this and more. The device shrinks the time taken to make rotis by the traditional method which is rarely less than 30 minutes at least to a matter of a few minutes. It takes about eight minutes to warm up and then continues to give warm, fluffy, fresh flatbread in less than two minutes a unit. 

Rotimatic uses its sensors to measure and dispense the exact amount of ingredients required in the dough mix and kneads it to the ideal consistency. The dough is then moved by a mechanical arm to another part of the appliance where it is evenly flattened into a disc and then roasted on heating plates. A steaming golden-brown roti is slid out on a tray at the front bottom of the Rotimatic at the end of the process. One can specify the oil content, thickness of the flatbread, level of roasting, and the number of rotis to be made in a batch. Every roti made in a batch has consistent quality.

The other factor that is a hit with users is the ease of maintenance of the appliance. It is very simple to clean, and given its IoT feature, it does not have to be carried to a service station any time there is an issue with its performance.

Rotimatic is here to stay

As our lives continue to get more hectic we will continue to look for ways to economize the time we spend on each task. An appliance like Rotimatic is a boon for professionals and those who wish to do more with their time and explore their interests. Kitchen robotics is the next big thing and Zimplistic’s Rotimatic has strengthened the foundation for new-age innovations to build on.

Pranoti Nagarkar met Michelle Obama!
Pranoti Nagarkar met Michelle Obama!

Rotimatic’s pioneering design has made it an indispensable appliance that brings fresh, homemade food to children, curbing the need to consume easily-available junk food. 

The importance of bringing back the norm of growing up on a diet of healthy food is supreme in the present day. Because of the time crunch faced by parents, children bear the brunt of consuming fast-food or food items with a high content of preservatives in more than one meal a day. The result as we all can see is the increased incidence of obesity, diabetes, and other health conditions in our young. Luckily, the advent of high-tech machines in kitchens is helping turn things around, with pioneering inventions like Rotimatic catching the attention of leading social activists.

(Photo by Win McNamee/Getty Images)
Obama’s role in healthcare

Recently, the founder of Rotimatic, Pranoti Nagarkar had an opportunity to meet with the former First Lady of the USA and best-selling author and activist, Michelle Obama, with the pretext of discussing healthcare. Obama is undoubtedly one of the most prominent faces of the movement to improve access to organic and nutrition-rich meals to school children. She led a public health campaign, “Let’s Move!” to promote a healthy lifestyle in children, aiming to lower childhood obesity to 5% by 2030.

Michelle Obama announced the campaign in 2010, and together with the presidential memorandum signed by President Obama called the Task Force on Childhood Obesity, actively worked toward the following goals:

  • Providing healthy formative years for children, including access to nutritious food in school
  • Empowering parents and caregivers
  • Increasing physical activity

 

Rotimatic resonates Obama’s idea of healthcare

Rotimatic resonates with the ideologies promoted by Michelle, primarily by aiding to replace fast-food with enriching and wholesome homemade meals. The world’s first fully automated rotimaker has compressed a task that would traditionally take about an hour to just a few minutes. Consuming home-cooked flatbreads had become a luxury, and therefore, rare, for urban families who were habitually picking frozen flatbreads or takeaways from restaurants.   

Rotimatic relies on AI and IoT to produce fresh, soft, and delicious flour-and-water flatbreads with consistent quality. A 32-bit microprocessor controls and synergizes the functions of 10 motors, 15 sensors, and 200 moving parts within the robot’s 40 x 40-centimeter body. Ingredients are measured, dispense, kneaded into a dough, flattened, and roasted in under 90 seconds – all without human interference.  The user can set the number of rotis in a batch, their oil content, thickness, and level of roasting. 

Self-reliance – a common thread

In her best-seller, Becoming (2018), Michelle talks about how her mother ingrained the trait of being responsible for one’s own well-being. She stuck to the lesson and made an example of this principle by nurturing a garden at the white house during her tenure as the First Lady to encourage the consumption of organically grown produce.

Similarly, Rotimatic has empowered a demographic made of students, professionals, and those who are not very adept at kitchen duties to be able to make their own flatbreads – be it rotis, tortillas, puris, or pizza-base. Since the appliance can be connected to wifi, tracked using the Rotimatic app, and troubleshooting can be done directly from the cloud. 

Health benefits of consuming fresh, homemade rotis

Take a look at the menu of your favorite deli and you’re bound to find an array of bread-based bites and baked confectionaries. A majority of them will have white bread – our go-to sandwich bread – or be made of white flour. This staple of childhood lunches is low in fiber and has a lot of preservatives that are only useful for elongating their shelf life and texture. It contains just the white endosperm, which is primarily starch and is completely bereft of the bran and germ of the wheat grain. Its nutritional value is thus very poor.

Packaged tortillas and pitas are also mostly full of preservatives and texture modifiers that have zero nutritional value. Additionally, these have high gluten content which is detrimental to gut health. 

However, the whole-wheat versions of these can be made easily and in a fraction of the time using Rotimatic. Unleavened flatbread such as rotis, puris, tortillas, pizza bases, and pita made of whole wheat have the following health benefits:

  1. It has more fiber and is rich in protein, iron, calcium, potassium, magnesium, and selenium.
  2. The lower starch content in whole wheat bread satisfies hunger pangs for longer.  
  3. Its low glycemic index helps control blood sugar.  

 

Rotimatic making healthy living a priority
Rotimatic making healthy living a priority
Rotimatic is in tune with the need to make healthy living a priority

The kitchen robot is an essential tool that is bringing in homemade food and therefore nutrition on our table without hassle and labor. Its necessity in this age of technology and grueling work culture is evident in its widespread acceptance across the globe, with the United States making up one of its biggest markets. The brand has already over 70 million units in the first couple of years since it hit the market and has a waiting list of customers keen on making it a part of their lifestyle. Since its inception, Rotimatic has stood for homemade goodness and nutrition, and its visibility has deservedly gotten a boost with being recognized by one of the best-known icons in the nutrition space. 

The kitchen is where robotics will flourish next, and Zimplistic founders – Rishi Israni and Pranoti Nagarkar – have laid down the path with Rotimatic for further tech evolution in this space.

We have all heard of the more or less ubiquitous rice cooker. Most South Asians have now become accustomed to using the numerous variants of the kitchen appliance for cooking one of the most popular stables of their diet – rice. The other favorite food staple of South Asians, roti, however, is still largely made by hand. And although the process of making this flour-water-oil flatbread may seem simple, it is quite the task. For someone who is not an expert in the art of making rotis, the traditional method of doing it is complex enough for them to choose quickly choose ready-made alternatives. Zimplistic’s Rotimatic – a fully-automatic roti maker perfect for domestic use – has emerged as a game-changer for how we are accustomed to preparing the age-old recipe. 

Rotimatic simplifies daily life:

Pranoti Nagarkar, Founder and Co-CEO of Zimplistic, recalls her earliest memories of rotis being that of her mother laboring away in the kitchen to bring fresh rotis right off the pan to the table. Similar to most people who shoulder the responsibility of cooking chapatis, phulkas, or rotis, Pranoti recollects her mother too compromised on the time she could have spent with her family at the dinner table. Sadly, without investing adequate time and attention, the effort put into yielding soft and fluffy rotis goes to naught. 

Pranoti - Rotimatic
Pranoti, Founder of Rotimatic

To understand this better, one has to consider the actions that go into making a roti. The dry and wet ingredients are carefully measured out in the correct proportion of the mix. The water added should preferably be of a certain temperature (warm) to facilitate kneading of the dough to the ideal consistency. After a period of rest, this dough is then evenly flattened into thin discs which are then roasted in a pan or directly over a flame. When cooking for an average of four people, the time taken for rotis could be well over half an hour. Rotimatic notably compresses this time down to a few minutes using automation.

The Inception of Rotimatic:

Pranoti experienced the struggle of making rotis daily first-hand and decided it was about time the roti-making process got a technological update. Thus, the combined efforts of Pranoti and Rishi came about Zimplistic’s Rotimatic that recreates all the steps. Beyond the act of pouring flour, water, and oil into their designated compartments in the machine and pushing a few buttons, Rotimatic does not require any further user intervention.

Zimplistic’s bestselling product, Rotimatic, is a market success raking in massive revenue with an exponentially expanding user base.

The idea of having robots at home to help out with domestic chores is no longer a thing of science fiction. You can see variants of it already in use and rising. This year happens to be especially noteworthy for its marked rise in demand for domestic robots, and understandably so, give the ever-intensifying schedules of individuals. It is, therefore, no wonder that Rotimatic, being a high-performing appliance, is selling like hotcakes.

A Brief Background of Rotimatic

The fully automatic roti-maker is the product of years of research and several patents by innovator team Pranoti Nagarkar and Rishi Israni. The duo has the vision to be instrumental in the realization of intelligent kitchens and Rotimatic is a significant step towards that goal. The countertop robot has automated one of the most basic food items that are an indispensable part of most cuisines around the world – the flatbread. Call it roti, tortilla, pizza base, pita, flatbreads have a global presence.

However, unless one is extremely well-practiced in the art of making flatbread, cooking one from scratch is a tedious and time-consuming ordeal. In the age we are living in, taking time out from our busy schedules to hand-make rotis is something we opt out of, often choosing unhealthy alternatives such as frozen rotis or takeaways from restaurants. In such an environment, Rotimatic is a lifesaver. It economizes time and effort by automating the multi-layered process of making flatbreads and does not compromise with nutrition either.

Rotimatic makes rotis, pizzas, tortillas
Rotimatic Sold 40000 Units
Rotimatic is not the only Kitchen Robot out there

Domestic robots are proliferating at a rapid pace and The Boston Consulting Group expects expenditure on them to reach $87 billion by 2025. Rotimatic by Zimplistic, priced at $999, is catching up to popular players such as Miso Robotics’ Flippy in the kitchen robotics space. Julia, a work-in-progress by Nymble Labs, will be a machine intelligent enough to recreate a select list of recipes according to the personal taste preferences of the user.

Adding to the list of AI-based robot chefs that can mimic human behavior in assisting in cooking food is Mechanical Chef. It is proficient in preparing over 20 Indian dishes. Suzumo’s sushi robots have automated the process of putting together sushi and are very popular. The UK-based Moley’s robotic kitchen takes it a step further by boasting of the capability to recreate recipes from celebrity chefs such as Thomas Keller and Gordon Ramsay.

Rotimatic Stands Out among other Innovations in the Kitchens Robotics Space

The high Rotimatic sales can be attributed to its uniqueness. It is the only fully automated, AI and IoT-enabled roti-maker made for domestic use in existence. It can be paired with iOS or Android applications so that users may operate from synced devices as well through the Rotimatic app. The IoT feature also enables the automatic download of updated versions of the Rotimatic software. 

Rotimatic utilizes the 32-bit microprocessor-controlled 10 motors, 15 sensors, and 200 moving parts to give you fresh rotis in under two minutes. The robotic elements of the machine dispense measured quantities of flour, water, and oil in the dough mix. This dough is kneaded to an ideal consistency by the internal mechanism of the appliance to form perfect discs for roasting into puffed up golden brown rotis. Each stage is carried out in dedicated parts within the unit.

Users can choose the number of rotis that Rotimatic will prepare in a batch (the maximum being 20), the amount of oil to be added to the dough, the thickness of the roti, and the level of roasting. The creators of Rotimatic paid a lot of attention to the consistency of quality of the flatbreads made in the appliance, and each roti in a batch is satisfactorily is exactly the same.

Rotimatic Sales Testify its Demand – 40000 Units Sold

The promise to minimize user intervention when employed has struck a chord with homemakers and professionals accustomed to a convenience economy. Rotimatic, which is now available in the US, UK, the Gulf countries, Singapore, across Europe, and Australia, has sold over 40000 units, generating about $40 million. The company brought its total funding to $48.5 million by raising $30 million earlier this year.

Hot Rotis made in Rotimatic
Hot Rotis made in Rotimatic

Advanced technology is making its way into every sphere of our lives and domestic kitchens is an area to look out for interesting innovations in. Planning meals per our individual health needs and taste preferences with minimal labor are the ultimate goal of futuristic kitchens.

Werner Vogels’ reaches start-up hotbed Singapore and an intriguing conversation about future-tech with innovators Pranoti Nagarkar and Rishi Israni ensues. 

Tech-centric shows are a great way to stay up to date about what’s new in the tech world, the “Now Go Build with Werner Vogels” series on Amazon is one that has become a raging hit. In each episode, Amazon CTO Werner Vogels interviews innovators and gives an insight into the dynamic and rapidly evolving world of AI and cloud computing.

A recent episode of the show focused on Singapore-based husband and wife team of entrepreneur/tech expert and mechanical engineer, Rishi Israni and Pranoti Nagarkar – the inventors of Rotimatic. The kitchen robot is poised to change the way the world cooks one of its oldest recipes – the simple flour-and-water flatbread. 

The idea behind Rotimatic

It is no wonder that Vogels has chosen to explore the story of Rotimatic. The AI and IoT-enabled appliance are the only one of its kind and leagues ahead of its predecessors in the category of electronic flatbread or roti-makers. It is an antithesis to the notion that automation is eroding traditions since what it does is it implements technology to hold on to norms most dear to us.

What Pranoti and Rishi have come up with is an efficient system to replicate the process of making a roti (and other forms of flatbread such as tortillas and pizza base) in a completely self-governed machine. It aims to address issues that compromise our standard of living, be it is managing a work-life balance or health. As pointed out by Israni, “seventy percent of illnesses are lifestyle disease-related, and they are primarily related to the type of food you consume” and “one-third of the world’s food is wasted”. Rotimatic is the duo’s first step toward realizing their vision of a fully intelligent kitchen that will ensure a healthy diet for its users and minimize wastage of food at the same time.

Amazon CTO Visits Rotimatic Office
Amazon CTO Visits Rotimatic Office
The tech behind Rotimatic

Rotimatic is the amalgamation of the necessity to optimize time and expert knowledge in cutting-edge technology. Its prototype was first introduced in 2009 by Zimplistic. The home food robot has machine learning built into it, can connect with the wifi and sync with other smart devices, troubleshoot when needed, and update its software. The Rotimatic’s corresponding app will allow it to be operated from remote locations as well. 

Pranoti and Rishi Discussing about Rotimatic with Amazon CTO
Pranoti and Rishi Discussing Rotimatic with Amazon CTO
A quick overview of the benefits of having an intelligent roti-maker

The software makes it possible to track the number of rotis made using Rotimatic across the globe, customer satisfaction, and machine errors. This information helps the company prioritize issues that need to be addressed and fixed first.

Rotimatic collects relevant data from every roti it makes. This includes information concerning the content and quality of the food being prepared by the appliance. Users are also urged to rate the user experience on the display screen of the robot at the end of every cycle to help upgrade the system. Rotimatic gives a data-driven, data-backed understanding of the operations of the machine. 

A labor of love

However, its transition from a hardware-only device to incorporating a major software component was not an overnight one. Years of research following the realization of how complicated servicing the product would be led to implementing AWS and IoT into the Rotimatic design. The benefits of this upgrade have been evident from the first attempt to get the service right and it has facilitated collecting further data to improve the appliance model. The software is now crucial to extend the device into a platform that’s capable of making multiple varieties of flatbread. 

Is the world prepared to give their kitchen an AI and IoT makeover

Clearly, yes. Rotimatic is a device that instantly frees up about an hour from kitchen duty, especially for women who have been playing the part of homemakers. Making flatbreads of any sort is a cumbersome task and the kitchen robot takes the entire process into its stride and compresses it to a matter of minutes. The user decides the sort of bread they wish to prepare, which type and brand of flour to utilize, oil content, the thickness of the rotis, the number of rotis to be made in a batch, and the extent of roasting each roti should undergo.  

Compared to the traditional method of making rotis, using the Rotimatic is ridiculously simple, and helps keep pace with a world that is rapidly turning to automation. Rotimatic is available on the official website as well as on Amazon.

After 40,000 families relished the magic of Rotimatic, making over 25 million rotis since, across 12 countries, we’re ready to bring the #RotiRevolution to Europe! Ireland, France, Germany, Sweden, Denmark, Norway, and the Netherlands – you’re this much closer to your own Rotimatic!
We’ll detail all there is to know about getting your Rotimatic, outlined below as follows:

  • What is Rotimatic, and how does it work?
  • Is it easy to clean?
  • What more can I make with my Rotimatic?
  • What is 30-day Money back guarantee and how does it work?
  • What are people saying about Rotimatic?
  • What about Rotimatic’s warranty and after-sales support?
  • How can I contact Rotimatic Support?

What is Rotimatic, and how does it work?

Rotimatic is the world’s first fully automatic flatbread making robot. It is an unprecedented amalgamation of precision engineering, robotics and design to make the tedious and time-consuming process of roti-making fully automated. You just load fresh ingredients, press play and get ready to enjoy hot, fresh, homemade rotis within 90secs! Now you can wave goodbye to an hour’s prep of kneading dough balls each day, and the worries of having a messy island to take care of even after a meal.
Roti quality is the biggest thing we obsessed about when designing Rotimatic, to ensure rotis from Rotimatic to meet the 5 criteria:
1. Fully puffed;
2. Fully cooked both outside and inside;
3. Perfectly round ;
4. Feel fresh, soft and homemade;
5. Remain soft when packed for lunch.
Here’s how Rotimatic works :

Is it easy to clean?

Absolutely! Rotimatic is designed to keep cleaning as easy as possible. There are only 2 small parts which come in contact with the wet dough and need cleaning after each use. They are dishwasher-safe and easily accessible via the side door, and our video tutorial shows you just how easy it is!

What more can I do with my Rotimatic?

With Rotimatic, the possibilities are endless. Rotis, Masala rotis, Puri base, Pizzas base & more – all at just a touch of a button. With Rotimatic, get ready to enjoy the delicious flatbreads within seconds! Checkout out our recipes page here and get ready to be inspired.
Getting creative in the kitchen shouldn’t be daunting. With Rotimatic doing most of the messy work for you (like mixing and kneading), you’re allowed to flex your creativity in the kitchen and create some delicious and out-of-this-world creative recipes!
Thousands of current Rotimatic owners are using their Rotimatic to create hundreds of new recipes everyday! Visit our Rotimatic Owners community on Facebook to get a sneak peek into the endless possibilities of Rotimatic. No two menu will be the same again :).

Our Happy Customers
Our Happy Customers

What’s more? Your Rotimatic gets smarter with time.

The piece de resistance that makes Rotimatic a smarter gadget than most is that it’s WiFi-enabled! That means your Rotimatic will keep getting smarter with time. How? It will auto-upgrade itself when we send any new software upgrades via the cloud. This means you will never miss on any new features or recipe upgrades in the future! Since we’ve launched Rotimatic, we’ve introduced puri and pizza bases with lots more in store for just one hardware!

Future Updates on our Timeline
Future Updates on our Timeline

What is Rotimatic’s 30-day money back guarantee and how does it work?

Rotimatic comes with a 30-day full refund guarantee. During this trial period, if you feel that the Rotimatic doesn’t live up to your expectations, you can return it & we will refund you the full retail price. Moreover, we will pick up your Rotimatic from your house so you won’t be charged for any return shipping and handling fee.

What are people saying about Rotimatic?

More than 40,000 families across 12 countries around the world are now enjoying hot, puffed rotis at home and absolutely love their Rotimatic! They have collectively made more than 25million rotis so far. Don’t take our words for it, hear it from the current Rotimatic owners

How Rotimatic transform your lives
How Rotimatic transform your lives

What about Rotimatic’s warranty and after-sales support?

Your Rotimatic comes equipped with 1-year International Warranty. You can extend your base warranty coverage with RotimaticCare+ for up to 2 more years and continue enjoying your Rotimatic worry-free. What that means is that along with international coverage in countries we currently serve, we want you resting easy with service at your doorstep for any hardware woes. And for any software worries, you’ll get 24 X 7 access to our tech experts via the Rotimatic app.
Rotimatic International Warranty gives you complete hardware and software coverage and enables you to enjoy –

After Sales Service
After Sales Service

For more details on the warranty, please visit our warranty page here.

How can I contact Rotimatic Support?

Our support team is literally just a touch away! Chat support will be available 24/7 via the Rotimatic App. Our technicians can remotely connect to your machine to troubleshoot and send software fixes via the cloud.
Within the warranty period, if you face any hardware problems, we shall either repair or replace your unit free of charge, to ensure you don’t miss out on hot fresh rotis!
For any more questions on Rotimatic, you can visit our FAQs page or chat with the support team here. You can also check out our blog for more tips and information.
 
 


 

We cannot allow years of innovation to be dumbed down into acronyms and gimmicks. It’s time we talked about what really made a smart kitchen.

Artificial intelligence, or A.I. as it is universally and affectionately known, is an area of computer science that emphasizes the creation of intelligent machines that work and react like humans. Robots, essentially, and the belief that they could one day perform tasks like and for humans, is the crux of artificial intelligence.

The Internet of Things, or IoT, is pretty much as it sounds. It’s the marvel of your things, or appliances, being embedded with electronics, software, sensors, or even connectivity, to enable these things to connect and exchange data. This creates opportunities for more direct integration of the physical world, into computer-based systems. In layman, the connectivity of your Rotimatic allows for cutting-edge features like remote troubleshooting, and software upgrades sent straight to your unit. Cool, huh?


Remember the times mummy would get up an hour earlier to prepare your breakfast, or join up with the rest of the family on the dinner table much after everyone else is well fed? It gets labeled a “responsibility” for mummies to feed others before they are fed themselves. As noble and heartwarming as that is, don’t you think it’s time we offered her an alternative that freed her of such demanding expectations?

Measuring, mixing, kneading, flattening, puffing, and then delighting – it’s a tough job description. And to do it daily, and more than once a day, it gets tiring. Us as humans, with access to new and perpetually innovative technology, could make this task easier, surely?

Here’s where A.I. and IoT charm and surprise – to take over the task previously only you (or mummy) could perform, and to perform better. From measuring to puffing, it’s all distilled down to a push of a button – emphasizing on the “automated” definition of the Rotimatic.

Automatic Rotimatic Technology
Automatic Rotimatic

“Automation” is a term birthed from “automatic” which perfectly encapsulates the A.I. and IoT capabilities. The right amount of flour and water? Automated. The resulting dough ball? Perfect, and automated. Flattening the dough ball, heating the roti inside and out so as to achieve a perfect puff? 90 seconds, perfect, and automated.

Perhaps it’s not being celebrated quite like the first washing machine was, or the first coffee-maker, because the concept of a roti-make has existed for a while now. The idea to simplify roti-making has been toyed with, but never quite automated. There is no appliance in the world that learns your preferred roti settings and performs real-time dough ball correction. And more than that, it’s an appliance that gets better with time – with every new recipe software upgrade sent straight to your hardware through Internet connectivity.


The Rotimatic has been a sensation amongst the South Asian diaspora in the UK. If not just making their days easier by pressing a button as compared to ancient traditions of mixing the dough and cooking it on a rock, it gives them the taste of home.

We understand the hesitancy and reluctance to leave something as pure as the taste of mom’s rotis to a modern-day robot, but it is important we keep up with the times. Socializing has become effortless with social media, transportation has reached new heights with the likes of Uber and Tesla.

You could argue food has gotten more convenient, but at the cost of health. Packed and frozen food from supermarkets, or a variety of delivery options for dinner – they’re both meant to provide an easier mean of consuming food and completely takes away the fun and inspiration that comes from cooking a meal in the first place. Isn’t that what a kitchen is for?


Along with the UK, the Rotimatic is available in 11 other countries including USA, Canada, Australia, Canada, Singapore, Oman, Qatar, Kuwait, Bahrain, Saudi Arabia, and Dubai.

If you’re looking to be swayed by words of Rotimatic Owners, we’ve got a real-time collection of their thoughts and memories made with their Rotimatic over here.

Or if you may need more reasons and inspiration to get back into the kitchen and make your own dinner, check out our Rotimatic recipes over here, and get creating!

April 2018 will go down as a milestone – for Zimplistic, for Rotimatic, and indeed for our collective vision of a smarter kitchen. What started as a frustration in our kitchen in 2008, very quickly transformed into an ideal – easy access to healthy home-cooked meals, with a push of a button. It’s only poetic that a full decade later, we ecstatically share with you the news of our Series C round of funding, a US$30 million injection for us to finish what we started.

“The future’s ours to knead. Won’t you join us?”


The Roti Revolution

It’s not every day that you see an invention come to life. The idea of Rotimatic began as a far-fetched dream of a woman who has been the source and persevering force behind it. As we announce this funding milestone, we can’t help but feel tremendous gratitude towards our users who have supported us on this long journey and have always been by our side. This is the start of a new era for Zimplistic. We are humbled and delighted to be joined by partners who believe in our vision. Their support is a testament to Rotimatic’s potential of being a disruptor in the kitchen industry, by redefining how people cook with smart technology.
Credence Partners, South East Asia’s leading private equity fund, specializes in investments in manufacturing, logistics, information-communication technology, mobile devices, services companies, and consumer sectors. This, along with the support from EDBI, a premier Asian investor firm that is the investing arm of Singapore’s Economic Development Board, is a strong endorsement and comes at a time when we are rapidly evolving and innovating to make Rotimatic a gadget of the smarter kitchen.

Spending It Right

We have heard and are always listening to you. We take your feedback and your praises seriously and have made it our priority to work towards a cohesive and seamless customer service experience – for both existing and future Rotimatic owners.
You’ve heard it before – One Rotimatic. Endless Possibilities. And we’re driven to improve your Rotimatic, one upgrade at a time. From an appliance that once only churned out fresh rotis, we’ve upgraded the menu to include puris and pizza bases. Today, we are inching ever-closer to tortilla, wraps and gluten-free flour capabilities to bring you even healthier meals.

The future’s ours to knead. Won’t you join us?

Thanking You

To our community of 40,000 Rotimatic families, we can’t thank you enough. Your faith in our invention and mission keeps us going, and your enthusiasm through the recipes you share remind us why we started at all.
You have been patient and understanding.  You have been an integral part of making Zimplistic what we are today. For all that, from the bottom of our hearts, we thank you.
Sincerely from Pranoti, Rishi and the entire Z team.


Follow us on our Facebook page here for the latest news and updates with Rotimatic, or if you still haven’t gotten your very own Rotimatic, what are you waiting for? Click here to buy now.

Rotimatic is the world’s first flatbread-making robot. Roti is a low-calorie, whole-grain, whole-wheat unleavened flatbread that originated in India – a staple food for about a billion people across the globe. Traditionally, rotis are made fresh at home and consumed immediately while they are hot and puffy.
Rotimatic is a dream-like solution designed to mirror human judgement, to make perfect rotis at the touch of a button. Turn it on, load it up, choose your preferences, and you have a fresh roti in just 90 secs. What’s more, Rotimatic is an IoT-connected device, once connected to home WiFi Rotimatic automatically upgrades itself with the latest software updates and enables remote troubleshooting capabilities. This means that Rotimatic will keep getting smarter over time and users will be able to enjoy all of the new features instantly, including new recipes such as poori, pizzas and flatbreads.

How Rotimatic works

Making rotis is as simple as Load, Play & Puff

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Why People love Rotimatic

It enables healthy eating: Rotimatic gives you complete control over the ingredients, so you never compromise on the healthiness of what you are eating. With Rotimatic, our endeavour is to ensure you don’t have to choose between health and convenience.
It’s SO easy: Rotimatic makes 1 roti per minute – simply touch to power on, and select how many rotis you feel like having. Plus, it can create perfectly sized dough balls in seconds.
It’s completely mess-free: A specially-designed cooking process keeps cleaning limited to few easily washable and dishwasher-safe parts. The curved design enables easy access to these parts.
It’s economical: Each roti only costs 5 cents to make. The input containers for flour and water hold up to 15 rotis worth of ingredients.

 

extraWhat made Rotimatic possible

Rotimatic is set to revolutionize kitchens of the future with robotics and advanced technology, a result of 9 years of research and development. Equipped with a 32-bit microprocessor running 10 motors, 15 sensors and 300 parts in synchrony. Rotimatic is a powerhouse. It is an evolving kitchen robot with Artificial Intelligence and IoT capabilities. Since it is a WiFi enable device, Rotimatic gets smarter overtime and empowers you to do more and get creative.  With the built-in AI technology, it can mimic human judgement to adjust the proportion of flour & water real time to create a perfect dough ball every time. With industrial-level power and accuracy, it’s designed to blend-in with a modern home.
Rotimatic evolution-wall

#RotimaticLife

Rotimatic has become an essential part of our customers’ lives. Don’t just take our word for it, check out their healthy #rotimaticlife at Rotimatic Owners Facebook group. A community board for Rotimatic owners around the world. Here the owners exchange videos, tips, healthy recipes and hacks with each other to optimise the efficiency of their Rotimatic. Some pair their roti with daal and sabzi, and some play around the versatility of roti. Over the last 8 months Rotimatic has successfully served 3 million garam garam rotis across homes in US and Singapore. It has enabled families to enjoy fresh rotis without having to spend a lot of time in the kitchen. Here’s to sharing homemade happiness.

More than just rotis

It doesn’t end here, Rotimatic automatically upgrade itself with the latest software updates and allows you to add more variety of flatbreads to your table and parties. Pizza, puri, tortilla, masala roti…all with one Rotimatic. A great reason to cook healthy wholesome meals at home.
pizza-puri-tortilla-and-more

PS: Orders are now open in US (no more waitlist), order instantly and get your delivered by this Diwali. 

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