Rotimatic has made whole wheat flatbread consumption much simpler, and its growing number shows that users are choosing rotis over its alternative – rice – more.

Rice and wheat are both superfoods that have fed the human civilization for generations and should be a part of a balanced diet to stay fit. However, it wouldn’t be fair to deny that one variety of staple food is not more nutritious than the other. As we have all heard from some source or the other, whole wheat bread ranks above rice in the healthy-food hierarchy. Unfortunately for most of us who struggle with striking a balance between our careers and domestic chores, consuming wheat (which the majority does in the form of handmade flatbreads) becomes somewhat of a chore. This is changing rapidly with Rotimatic by Zimplistic that has brought an hour-long process of making rotis down to a few minutes. 

Rotimatic - Fully Automatic Roti Maker‎!
Rotimatic – Fully Automatic Roti Maker‎!
How does Rotimatic simplify the process of making rotis and other wheat flour-based flatbread?

Be it rotis, tortillas, or pizza bases, the traditional method of making flatbread has always been a tedious one. It requires flour, water, and oil in the correct proportion which must then be kneaded to an optimum consistency. The next step of roasting or baking the flattened dough calls for constant attendance and attention to the temperature of the skillet or oven, a task that causes physical discomfort as well, given a person’s proximity to a heat source.

Rotimatic changes the game by drastically accelerating the journey of the flatbread from flour to your plate. It uses high-tech features – AI, IoT, and a 32-bit microprocessor – to control 10 motors, 15 sensors, and 200 moving parts within its 40 x 40-centimeter body. Together, these parts measure and dispense ingredients, knead the dough, flatten it into discs, and roasts them into fresh and warm golden brown rotis, all under 90 seconds. The only labor that a user puts into the process is adding the three ingredients into their compartments, and press a few buttons to set the number of rotis in a batch, their oil content, thickness, and level of roasting. 

Whole wheat rotis – a healthy alternative

Now that making rotis is no longer a hassle, here are a few reasons why you should opt for freshly made whole wheat unleavened bread over other forms of carbs –

  1. Whole wheat has more fiber – Although there are other varieties of rice that provide adequate fiber, polished or white rice remains the most commonly used option. White rice is derived by removing the outer husk or bran – the part of the grain packing in maximum fiber and micronutrients. Thus white rice is devoid of B complex vitamins, iron, calcium, etc. Whole wheat flour, on the contrary, is high in fiber, protein, iron, calcium, potassium, magnesium, and selenium.
  2. Whole wheat roti/bread sates hunger for longer – The starch content in whole wheat is much less than in rice because of which it takes longer to digest. This keeps one full for an extended period of time.  
  3. Whole wheat helps control blood sugar – The high glycemic index of rice rapidly increases blood sugar, making whole wheat rotis a healthier alternative for diabetics.  

Although, rice or roti both have similar carbohydrate levels and calorific value, they differ in nutritional value

Rotis are a healthy alternative!
Rotis are a healthy alternative!
Why is eating roti a healthier choice?

A single serving of about 182.00 grams of cooked whole wheat, containing the bran and germ, is a rich source of nutrients. It provides manganese (48% DV), fiber (29% DV), copper (16% DV), magnesium (14% DV), and pantothenic acid (13% DV).

Types of Flour
Types of Flour
Some of the best flour to make rotis with using Rotimatic:
  1. Graminway Gluten-Free Rajgira Atta: Derived from Rajgira, amaranth seeds, this gluten-free atta is a good source of protein, especially for a vegetarian diet. It is produced in small batches and thus stays fresh for longer. It is better for health than the usual wheat flour.
  2. Sujata Atta – Multigrain Flour: The multigrain flour is completely made of vegetable matter of the best quality. Its ingredients provide the necessary nutrients for a healthy diet. Sujata atta is said to make rotis that are soft and taste good because of its unique blend of soy, wheat, oats, maize, ragi, and chana. 
  3. Nutty Yogi Gluten Free Atta: The nutritive gluten-free flour is organic and preservative-free. Sorghum, potato flakes, amaranth, corn starch, ajwain, and gum are found in this atta. Additionally, the atta has a shelf life of about four months. 
  4. Aashirvaad Whole Wheat Atta: The whole wheat atta by Aashirvaad is 100% whole wheat unprocessed flour. Its texture, color, and taste derives from the high-quality grains that are ground to make this flour. The atta soaks in water well, enabling the production of traditional rotis that stay soft longer. 
  5. Deep Whole Wheat Atta: This brand uses premium whole wheat atta, and is a good choice for making roti, paratha, puri and bhakari. Additionally, it is low-fat.
  6. Mother Organic Chakki Atta: The organic chakki atta cultivated in India is grown without pesticides, chemicals, and fertilizers. It is 100% certified organic and contains the roughage and material naturally found in wheat, which aids digestion a d enhances flavor. The rotis made using this flour are easy to chew since its gluten content is low.
Traditional Indian rotis are superior in nutritional value compared to rice, pasta, and bread preparations, and are not much easier to make with Rotimatic.

Rice, pasta and the multitude of bread has become a crowd favorite. All it’s consumers why, and you’ll get answers that point out flavor and health benefits over whole wheat rotis, puris, and paratha. But how accurate is this assumption? Let’s start by considering the case of bread.

Roti is healthier than even the supposed healthy variety of bread

There is a misconception that brown bread is better for health than rotis. This idea has been found to be based not on science but rather on myths. It does not require a great deal of intellectual hard work to understand this. Consider the base ingredients for rotis – whole wheat flour or multigrain (jowar, ragi, bajra, soya beans, chickpeas, etc) flour, oil or ghee, and water. These ingredients individually hold a bulk of nutrients as well. Bread (the store-bought variety) on the other hand are primarily made of refined or white flour, even in the case of the whole grain variety as of often mentioned on the pack itself. Bread also often contains added sugar and salt to enhance flavor, artificial coloring agents, yeast and preservatives to prolong its shelf life. 

The calorie count of roti is up to a healthy number

Many a time consumers are misled by claims of certain varieties of bread, such as brown bread to have lower calories as compared to rotis and it’s variants. Brown bread, vastly believed to be made purely of whole grains, invariably contains added oil to maintain its softness. Overall, the difference in calories between the two is barely by a few numbers. 

Rotis over pasta and rice

Coming to pasta and rice, it is once again obvious that there are variants of these that are nutritious. However, the options we are generally drawn to choose are the ones that are most readily available, can be stored for several weeks or even months, and are the easiest to cook. Add to that our tendency to not compromise with taste and to put in the least amount of time and effort to prepare this food, the pasta and rice we pick are highly processed and rife with preservatives. The advantage of consuming these is barely any better than consuming factory-manufactured white bread.

The nutritional content of rotis can be augmented

Another factor that should be considered when discussing why rotis are a better bet than bread, pasta, and rice, is the versatility of the base ingredients of the traditional Indian flatbread. Rice, bread, and pasta are normally always made of polish rice grains and refined flour respectively. The nutritional value, therefore, remains the same in every instance of its preparation. On the contrary, the base ingredient of a roti – whole wheat – can be mixed with flour of other grains such as soya, ragi, bajra, etc to enhance its nutritional value. 

Now opt for rotis over the rest

So what makes us choose rice, and ready-made pasta and bread over rotis despite its lower nutritional value? The primary reason to most consumers turned out to be the effort and time it requires to make homemade rotis. The process requires measuring out the perfect amount of ingredients, kneading the dough to an optimum consistency, rolling out evenly thin  accurate discs and then roasting them over a flame or a burning hot skillet. The entire process may take about an hour, and since rotis are made of pure ingredients, they must be consumed within a short time as they lose their quality very quickly. This means that for one who provides rotis for more than one meal a day which is the norm, the hour-long process has to be gone through multiple times a day. It actually is too much to ask of a person who has a career or other interests to balance as well. 

Is there an easier way to make fresh rotis

Thankfully, modern technology off finally catching up to address this issue. The best example would be rotimatic which has taken over the world by storm. The fully automatic roti maker by Zimplistic makes high-quality fresh rotis in a matter of minutes. It does so using high-tech features such as AI and IoT and has 200 moving parts including 10 motors and 15 sensors that are controlled by a 32-bit microprocessor. The sleek kitchen robot allows users to customize their rotis by selecting the thickness of the rotis, it’s oil content, level of roasting, and the number of rotis to be made in a batch. Rotimatic users can’t cease laud the consistency of the quality of the rotis the appliance makes, and the time and effort it has saved them on a regular basis. 

Rotimatic is widely available

Rotimatic has garnered a community of tens of thousands of happy customers all over the world. While its biggest market is in the United States, the company founded in Singapore has a presence in Australia, New Zealand, Middle Eastern countries, the United Kingdom, and several other countries in the European continent. Its popularity is attributed to the many options its frequently updated software gives in terms of the flour used to make the flatbreads, and the choice of flatbreads itself. Rotimatic also makes perfect tortillas, pizza bases, and puris as well. Counting over 70 million rotis made using Rotimatic, the ability to make the fresh and healthy alternative to other forms of staple carbohydrates in a breeze has clearly facilitated its greater consumption.

Pranoti Nagarkar met Michelle Obama!
Pranoti Nagarkar met Michelle Obama!

Rotimatic’s pioneering design has made it an indispensable appliance that brings fresh, homemade food to children, curbing the need to consume easily-available junk food. 

The importance of bringing back the norm of growing up on a diet of healthy food is supreme in the present day. Because of the time crunch faced by parents, children bear the brunt of consuming fast-food or food items with a high content of preservatives in more than one meal a day. The result as we all can see is the increased incidence of obesity, diabetes, and other health conditions in our young. Luckily, the advent of high-tech machines in kitchens is helping turn things around, with pioneering inventions like Rotimatic catching the attention of leading social activists.

(Photo by Win McNamee/Getty Images)
Obama’s role in healthcare

Recently, the founder of Rotimatic, Pranoti Nagarkar had an opportunity to meet with the former First Lady of the USA and best-selling author and activist, Michelle Obama, with the pretext of discussing healthcare. Obama is undoubtedly one of the most prominent faces of the movement to improve access to organic and nutrition-rich meals to school children. She led a public health campaign, “Let’s Move!” to promote a healthy lifestyle in children, aiming to lower childhood obesity to 5% by 2030.

Michelle Obama announced the campaign in 2010, and together with the presidential memorandum signed by President Obama called the Task Force on Childhood Obesity, actively worked toward the following goals:

  • Providing healthy formative years for children, including access to nutritious food in school
  • Empowering parents and caregivers
  • Increasing physical activity

 

Rotimatic resonates Obama’s idea of healthcare

Rotimatic resonates with the ideologies promoted by Michelle, primarily by aiding to replace fast-food with enriching and wholesome homemade meals. The world’s first fully automated rotimaker has compressed a task that would traditionally take about an hour to just a few minutes. Consuming home-cooked flatbreads had become a luxury, and therefore, rare, for urban families who were habitually picking frozen flatbreads or takeaways from restaurants.   

Rotimatic relies on AI and IoT to produce fresh, soft, and delicious flour-and-water flatbreads with consistent quality. A 32-bit microprocessor controls and synergizes the functions of 10 motors, 15 sensors, and 200 moving parts within the robot’s 40 x 40-centimeter body. Ingredients are measured, dispense, kneaded into a dough, flattened, and roasted in under 90 seconds – all without human interference.  The user can set the number of rotis in a batch, their oil content, thickness, and level of roasting. 

Self-reliance – a common thread

In her best-seller, Becoming (2018), Michelle talks about how her mother ingrained the trait of being responsible for one’s own well-being. She stuck to the lesson and made an example of this principle by nurturing a garden at the white house during her tenure as the First Lady to encourage the consumption of organically grown produce.

Similarly, Rotimatic has empowered a demographic made of students, professionals, and those who are not very adept at kitchen duties to be able to make their own flatbreads – be it rotis, tortillas, puris, or pizza-base. Since the appliance can be connected to wifi, tracked using the Rotimatic app, and troubleshooting can be done directly from the cloud. 

Health benefits of consuming fresh, homemade rotis

Take a look at the menu of your favorite deli and you’re bound to find an array of bread-based bites and baked confectionaries. A majority of them will have white bread – our go-to sandwich bread – or be made of white flour. This staple of childhood lunches is low in fiber and has a lot of preservatives that are only useful for elongating their shelf life and texture. It contains just the white endosperm, which is primarily starch and is completely bereft of the bran and germ of the wheat grain. Its nutritional value is thus very poor.

Packaged tortillas and pitas are also mostly full of preservatives and texture modifiers that have zero nutritional value. Additionally, these have high gluten content which is detrimental to gut health. 

However, the whole-wheat versions of these can be made easily and in a fraction of the time using Rotimatic. Unleavened flatbread such as rotis, puris, tortillas, pizza bases, and pita made of whole wheat have the following health benefits:

  1. It has more fiber and is rich in protein, iron, calcium, potassium, magnesium, and selenium.
  2. The lower starch content in whole wheat bread satisfies hunger pangs for longer.  
  3. Its low glycemic index helps control blood sugar.  

 

Rotimatic making healthy living a priority
Rotimatic making healthy living a priority
Rotimatic is in tune with the need to make healthy living a priority

The kitchen robot is an essential tool that is bringing in homemade food and therefore nutrition on our table without hassle and labor. Its necessity in this age of technology and grueling work culture is evident in its widespread acceptance across the globe, with the United States making up one of its biggest markets. The brand has already over 70 million units in the first couple of years since it hit the market and has a waiting list of customers keen on making it a part of their lifestyle. Since its inception, Rotimatic has stood for homemade goodness and nutrition, and its visibility has deservedly gotten a boost with being recognized by one of the best-known icons in the nutrition space. 

Zimplistic’s bestselling product, Rotimatic, is a market success raking in massive revenue with an exponentially expanding user base.

The idea of having robots at home to help out with domestic chores is no longer a thing of science fiction. You can see variants of it already in use and rising. This year happens to be especially noteworthy for its marked rise in demand for domestic robots, and understandably so, give the ever-intensifying schedules of individuals. It is, therefore, no wonder that Rotimatic, being a high-performing appliance, is selling like hotcakes.

A Brief Background of Rotimatic

The fully automatic roti-maker is the product of years of research and several patents by innovator team Pranoti Nagarkar and Rishi Israni. The duo has the vision to be instrumental in the realization of intelligent kitchens and Rotimatic is a significant step towards that goal. The countertop robot has automated one of the most basic food items that are an indispensable part of most cuisines around the world – the flatbread. Call it roti, tortilla, pizza base, pita, flatbreads have a global presence.

However, unless one is extremely well-practiced in the art of making flatbread, cooking one from scratch is a tedious and time-consuming ordeal. In the age we are living in, taking time out from our busy schedules to hand-make rotis is something we opt out of, often choosing unhealthy alternatives such as frozen rotis or takeaways from restaurants. In such an environment, Rotimatic is a lifesaver. It economizes time and effort by automating the multi-layered process of making flatbreads and does not compromise with nutrition either.

Rotimatic makes rotis, pizzas, tortillas
Rotimatic Sold 40000 Units
Rotimatic is not the only Kitchen Robot out there

Domestic robots are proliferating at a rapid pace and The Boston Consulting Group expects expenditure on them to reach $87 billion by 2025. Rotimatic by Zimplistic, priced at $999, is catching up to popular players such as Miso Robotics’ Flippy in the kitchen robotics space. Julia, a work-in-progress by Nymble Labs, will be a machine intelligent enough to recreate a select list of recipes according to the personal taste preferences of the user.

Adding to the list of AI-based robot chefs that can mimic human behavior in assisting in cooking food is Mechanical Chef. It is proficient in preparing over 20 Indian dishes. Suzumo’s sushi robots have automated the process of putting together sushi and are very popular. The UK-based Moley’s robotic kitchen takes it a step further by boasting of the capability to recreate recipes from celebrity chefs such as Thomas Keller and Gordon Ramsay.

Rotimatic Stands Out among other Innovations in the Kitchens Robotics Space

The high Rotimatic sales can be attributed to its uniqueness. It is the only fully automated, AI and IoT-enabled roti-maker made for domestic use in existence. It can be paired with iOS or Android applications so that users may operate from synced devices as well through the Rotimatic app. The IoT feature also enables the automatic download of updated versions of the Rotimatic software. 

Rotimatic utilizes the 32-bit microprocessor-controlled 10 motors, 15 sensors, and 200 moving parts to give you fresh rotis in under two minutes. The robotic elements of the machine dispense measured quantities of flour, water, and oil in the dough mix. This dough is kneaded to an ideal consistency by the internal mechanism of the appliance to form perfect discs for roasting into puffed up golden brown rotis. Each stage is carried out in dedicated parts within the unit.

Users can choose the number of rotis that Rotimatic will prepare in a batch (the maximum being 20), the amount of oil to be added to the dough, the thickness of the roti, and the level of roasting. The creators of Rotimatic paid a lot of attention to the consistency of quality of the flatbreads made in the appliance, and each roti in a batch is satisfactorily is exactly the same.

Rotimatic Sales Testify its Demand – 40000 Units Sold

The promise to minimize user intervention when employed has struck a chord with homemakers and professionals accustomed to a convenience economy. Rotimatic, which is now available in the US, UK, the Gulf countries, Singapore, across Europe, and Australia, has sold over 40000 units, generating about $40 million. The company brought its total funding to $48.5 million by raising $30 million earlier this year.

Hot Rotis made in Rotimatic
Hot Rotis made in Rotimatic

Advanced technology is making its way into every sphere of our lives and domestic kitchens is an area to look out for interesting innovations in. Planning meals per our individual health needs and taste preferences with minimal labor are the ultimate goal of futuristic kitchens.